Located to the south east of London, Elephant and Castle is finally up and coming. Best known for it's colourful array of shops, Elephant and Castle hosts a number of well known stores such as a Tescos, Iceland, Boots, Superdrug, WH Smiths and much more! As well as shops and supermarkets, Elephant and Castle also boasts a wide selection of local pubs and ethnic restaurants. A large shopping centre at Elephant and Castle also contains its own 'Bingo' hall and bowling lanes. Elephant and Castle is also the centre point for many students studying at universities near by such as the South Bank University, Goldsmiths College and London College of Communications.